{"id":10173,"date":"2024-01-04T14:54:53","date_gmt":"2024-01-04T14:54:53","guid":{"rendered":"https:\/\/advertis.es\/proyecto\/escofet-creativitat-urbana\/"},"modified":"2024-10-15T14:22:53","modified_gmt":"2024-10-15T14:22:53","slug":"escofet-creativitat-urbana","status":"publish","type":"proyecto","link":"https:\/\/advertis.es\/ca\/projecte\/escofet-creativitat-urbana\/","title":{"rendered":"Escofet: Creativitat urbana"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10173\" class=\"elementor elementor-10173 elementor-7731\" data-elementor-post-type=\"proyecto\">\n\t\t\t\t<div class=\"elementor-element elementor-element-039b821 e-grid e-con-full section_grid_1 e-con e-parent\" data-id=\"039b821\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-949e322 content-img e-con-full e-flex e-con e-child\" data-id=\"949e322\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b3bdb7 elementor-widget elementor-widget-image\" data-id=\"2b3bdb7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"867\" src=\"https:\/\/advertis.es\/wp-content\/uploads\/Rectangle-71.webp\" class=\"attachment-full size-full wp-image-460\" alt=\"\" srcset=\"https:\/\/advertis.es\/wp-content\/uploads\/Rectangle-71.webp 1920w, https:\/\/advertis.es\/wp-content\/uploads\/Rectangle-71-768x347.webp 768w, https:\/\/advertis.es\/wp-content\/uploads\/Rectangle-71-1536x693.webp 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b032f21 content-info e-con-full e-flex e-con e-child\" data-id=\"b032f21\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1f7aed0 e-con-full e-flex e-con e-child\" data-id=\"1f7aed0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c41754 elementor-widget elementor-widget-text-editor\" data-id=\"0c41754\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>ESCOFET<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5db7e5 e-flex e-con-boxed e-con e-parent\" data-id=\"e5db7e5\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a008443 e-con-full e-flex e-con e-child\" data-id=\"a008443\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d213c72 e-con-full e-flex e-con e-child\" data-id=\"d213c72\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-432d7e6 elementor-widget elementor-widget-heading\" data-id=\"432d7e6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Escofet: Creativitat urbana\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cd0755 elementor-widget elementor-widget-text-editor\" data-id=\"3cd0755\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Escofet posa a disposici\u00f3 de la comunitat professional un interessant dossier informatiu sobre el fenomen de les superilles, un concepte urban\u00edstic de tend\u00e8ncia mundial, en qu\u00e8 participa amb el seu mobiliari a la ciutat de Barcelona. Aquest document es pot descarregar des del lloc web i l&#8217;usuari interessat simplement s&#8217;ha de registrar mitjan\u00e7ant el formulari preceptiu. <\/p>\n<p>Advertis ha creat una landing page espec\u00edfica per a aquesta campanya de m\u00e0rqueting inbound, a trav\u00e9s de la qual es transmeten els valors de qualitat de la marca i s&#8217;acosta una mica m\u00e9s al seu p\u00fablic, tant a nivell nacional com internacional. Aquesta p\u00e0gina d&#8217;aterratge s&#8217;ha creat en diversos idiomes i forma part d&#8217;una campanya de proximitat professional cap a arquitectes, urbanistes i institucions p\u00fabliques de tot el m\u00f3n. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21d788b e-con-full e-flex e-con e-child\" data-id=\"21d788b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d6a0a19 e-con-full e-flex e-con e-child\" data-id=\"d6a0a19\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-585a815 elementor-widget elementor-widget-heading\" data-id=\"585a815\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Client<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c0c5e0 elementor-widget elementor-widget-text-editor\" data-id=\"8c0c5e0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Escofet<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce7c803 e-con-full e-flex e-con e-child\" data-id=\"ce7c803\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f73e6d6 elementor-widget elementor-widget-heading\" data-id=\"f73e6d6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Servei<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-daad6bc elementor-widget elementor-widget-text-editor\" data-id=\"daad6bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span>Anal\u00edtica web<\/span>, <span>Dise\u00f1o web<\/span>, <span>Email marketing<\/span>, <span>Optimizaci\u00f3n SEO<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de4061e e-con-full e-flex e-con e-child\" data-id=\"de4061e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dfad37b elementor-widget elementor-widget-heading\" data-id=\"dfad37b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Url<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f701a1 elementor-widget elementor-widget-text-editor\" data-id=\"0f701a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.escofet.com\/\" target=\"_blank\" rel=\"noopener\">www.escofet.com<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40dbbdd e-con-full e-flex e-con e-parent\" data-id=\"40dbbdd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96deffa elementor-arrows-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"96deffa\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;3&quot;,&quot;slides_to_show_tablet&quot;:&quot;2&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;autoplay_speed&quot;:8000,&quot;speed&quot;:2500,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:45,&quot;sizes&quot;:[]},&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrusel d&#039;imatges\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/advertis.es\/wp-content\/uploads\/slider-escofet-1.webp\" alt=\"slider-escofet-1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/advertis.es\/wp-content\/uploads\/slider-escofet-2.webp\" alt=\"slider-escofet-2\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af3653e e-flex e-con-boxed e-con e-parent\" data-id=\"af3653e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7695fa0 e-con-full e-flex e-con e-child\" data-id=\"7695fa0\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-829ffab e-con-full e-flex e-con e-child\" data-id=\"829ffab\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bee3ac9 elementor-widget elementor-widget-heading\" data-id=\"bee3ac9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Qualitat urban\u00edstica al m\u00e0xim detall\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-606518b elementor-widget elementor-widget-text-editor\" data-id=\"606518b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Escofet \u00e9s una marca catalana fundada el 1886 que ha participat activament en el desenvolupament urban\u00edstic de moltes ciutats del m\u00f3n mitjan\u00e7ant la fabricaci\u00f3 d&#8217;elements pensats per a equipament exterior. S\u00f3n c\u00e8lebres els mosaics, entre els quals destaquen els dissenys d&#8217;Antonio Gaud\u00ed, per pavimentar el centre de la ciutat de Barcelona. <\/p>\n<p>Durant aquests gaireb\u00e9 140 anys, Escofet ha evolucionat cap a una visi\u00f3 transversal del que representa l&#8217;espai p\u00fablic i per aix\u00f2 actualment ofereix al mercat paviments, il\u00b7luminaci\u00f3 exterior, mobiliari urb\u00e0 i fins i tot, estructures de formig\u00f3, que s&#8217;han aplicat a llocs tan rellevants a l&#8217;imaginari col\u00b7lectiu com \u00e9s la Sagrada Fam\u00edlia.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ed0a34 e-con-full e-flex e-con e-child\" data-id=\"7ed0a34\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-945de71 elementor-widget elementor-widget-image\" data-id=\"945de71\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"500\" src=\"https:\/\/advertis.es\/wp-content\/uploads\/03-DIAGONAL-pavement.webp\" class=\"attachment-full size-full wp-image-7759\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>ESCOFET Escofet: Creativitat urbana Escofet posa a disposici\u00f3 de la comunitat professional un interessant dossier informatiu sobre el fenomen de les superilles, un concepte urban\u00edstic de tend\u00e8ncia mundial, en qu\u00e8 participa amb el seu mobiliari a la ciutat de Barcelona. Aquest document es pot descarregar des del lloc web i l&#8217;usuari interessat simplement s&#8217;ha de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8265,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false},"categoria":[185,186,184,179],"class_list":["post-10173","proyecto","type-proyecto","status-publish","has-post-thumbnail","hentry","categoria-analitica-web-ca","categoria-diseno-web-ca","categoria-email-marketing-ca","categoria-optimizacion-seo-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Escofet: Creativitat urbana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/advertis.es\/ca\/projecte\/escofet-creativitat-urbana\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Escofet: Creativitat urbana\" \/>\n<meta property=\"og:description\" content=\"ESCOFET Escofet: Creativitat urbana Escofet posa a disposici\u00f3 de la comunitat professional un interessant dossier informatiu sobre el fenomen de les superilles, un concepte urban\u00edstic de tend\u00e8ncia mundial, en qu\u00e8 participa amb el seu mobiliari a la ciutat de Barcelona. 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